Saying that Kjellberg is a prominent figure on not just YouTube but the Internet - especially for outsiders and media personalities looking in - is an understatement.

Towards the end of the 2010s and entering the 2020s, Kjellberg would become more reserved online and eventually consider himself semi-retired, only uploading videos for fun. Some of the most popular of these series include Pew News note in which a dizzying number of characters all played by Kjellberg discuss YouTube news (although Kjellberg himself rather conspicuously gives his own serious opinions) and that's not even getting into the wider story., Meme Review note where Kjellberg comments on one or several new memes, and LWIAY note short for Last Week I Asked You a shameless expy of the Jacksfilms series Yesterday I Asked You ( YIAY) where Kjellberg looks at fan-submitted memes on his subreddit.

Between 20, he diversified his content to include vlogs, sketches, music videos and recurring series.

Kjellberg's channel grew substantially in the following years, becoming one of the fastest-growing on YouTube in 20 before eventually overtaking Smosh as the most-subscribed channel in August of the latter year. His YouTube career became his main life venture after dropping out of a university business degree due to personal dislike of school note not solely to start his YouTube career, as has been commonly reported and which he once stated would have been a 'fucking stupid' idea, although he has stated since that he did it first and foremost out of love for making videos, as there were no prominent gaming YouTubers or means to make money from the website when he started. He was the owner of the single most subscribed-to independent note Important distinction he was surpassed by the Indian corporation T-Series in April 2019 channel on YouTube from August 2013 to November 2022, when he was surpassed by MrBeast, and his channel was also the most viewed on the platform from December 2014 to February 2017.Ĭreating his channel in 2010, Kjellberg gained a following for his Let's Plays, mainly of horror games, with cited factors for his videos' appeal including his reactions, recurring characters, Running Gags (namely a hatred of barrels), tendency to curse, exceptional hamminess, and general bizarre sense of humor. Kjellberg owns one of the most subscribed-to and viewed channels on YouTube, with over 111 million subscribers and over 28 billion views across his videos. October 24, 1989), better known as PewDiePie, is a Swedish YouTuber known for his gaming content and comedic formatted videos and shows.

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